How I Built This How I Built This

Clif Bar: Gary Erickson (2018)

2018-01-01 00:00:00 +0000 UTC ·30m 55s ·by Guy Raz / NPR
Clif Bar: Gary Erickson (2018)
How I Built This
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About this episode

We’re taking a break for the holidays, so we bring you this favorite from the last year: Clif Bar. Gary Erickson asked his mom, “Can you make a cookie without butter, sugar or oil?” The result was an energy bar named after his dad — now one of the most popular energy bars in the U.S. PLUS for our po